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Retail intelligence for commercial teams

Better commercial decisions and effective category storytelling starts with clearer insight.
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The insight you need to answer

Why is my volume down at Walmart but up at Kroger?

See how pricing and promotional differences across accounts are driving shifts in performance, and whether it is your activity or a competitor's.

Are we being out-promoted by our competitors right now?

Compare promotional activity and performance by retailer. Prioritise spend where it is actually driving results.

Is this a Carrefour problem or a market problem?

Separate retailer-specific pressure from category-wide trends so you walk into every conversation knowing which one you are actually dealing with.

Answer the questions your retailers will ask before they ask them

When your pricing and promotion decisions are challenged in retailer conversations, you need a quick, clear view of how they read across the market.
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Monitor price competitiveness

See what retailers are charging for your products and understand where your brand sits on the price ladder relative to competitors.

Identify retailer price moves

See how ASP reads across your retailer base and understand whether promotional activity is driving value or quietly eroding it.

Understand ASP by brand and retailer

See which retailers are moving first and whether it is an isolated decision or a shift happening across the whole market.

Monitor number of days & weeks on deal

Track promotional duration across retailers and time periods. Understand where short-term activity is becoming sustained, and where that risks resetting price expectations.

Monitor promotional architecture

See your full promotional strategy by brand, pack size and mechanic across every retailer, and make sure the differences between accounts are intentional.

See historical competitor activity

See year-on-year competitor pricing and promotional behaviour so you can anticipate what is coming rather than explain it after the fact.

Live data from 100+ retailers across every market you sell in.

Track, analyse, and optimise your retail strategy across every country you sell in. Data gathered from 100+ channels Worldwide:

Join +600 brands and manufacturers

Dedicated onboarding, world-class support, and the markets most intuitive platform.

Global coverage, local precision

Insight across every market, category, and retailer worldwide. Delivered with precision.

Built for speed, not complexity

Get clear answers fast without heavy dashboards, manual work or complicated setup.

In-house customer success

Dedicated onboarding, world-class support, and the markets most intuitive platform.

Customisable alerts & reports

Automatically find out about market movements without constantly checking dashboards.

Strategic data-science projects

Access bespoke analysis and modelling tailored to your commercial challenges.

Unlimited users across functions

Share one market view across every team - from Commercial and Revenue to Category and eCommerce.

Complete clarity over your retail channels means more informed and timely commercial decisions.

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See how Brand Nudge delivers price & promo clarity
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